Alex Alman

Role - UI Designer

Project - Art Class

Type - Personal Project

Objective

Educate beginner, intermediate and advanced artists at the convenience at their own homes while providing high-level education from talented artists and instructors.

 Why

It’s difficult to find quality art education unless you live in a major city. Even then, you will need to pay high prices and meet at inconvenient times in order to achieve a guided art education. 

The Goal

This application will help artists at all levels receive the guided, step-by-step education from anywhere. Students can learn learn art techniques or gain knowledge with art history. Not only will students receive training with all media, but will also learn the background and history behind the techniques and the artists who inspired them.

Target Users

The application is mainly focused on a range of people who want to pursue the arts. I wanted to take into account all levels of expertise, from amateur all the way to expert level. I defined the user personas based on my own and some of my art friend’s wants and needs.

As an Amateur artist . . .

I would like to learn how to draw at my own pace, so that I can feel comfortable with my progress and not feel pressured to present good work.

I want attention and support for my work so that I can feel comfortable and confident with my progress.

I want to gain techniques so that I work towards displaying my work at a portfolio review.

As an Intermediate artist . . .

I would like to learn how to develop my techniques and have a better understanding of the reasoning behind them.

I would like to learn a bit of history behind the techniques and develop a deeper connection with what I’m drawing.

As an Advanced artist…

I want to diversify my techniques so that I can push my work to a higher level.

I want a best in class instructor because I’m seeking to advance specific skills that only a few instructors can teach.

I want to improve my techniques so that I can show my work at gallery one day.

Key Features

The app’s flow takes into account a number of key features such as . . .

Wireframes

The wireframes help establish overall layout and define functionality based on our user stories.

Mood Board

This mood board is aimed to reflect a clean, fun design and professional app that is photo-centric.

Fonts & Colors

Icons

Logo

Main Screens

The final screens represent the key features that address specific user goals and needs.